It’s not a common practice to have packaging for produce, so we often receive questions about the way we package our Kiss Melons, and why. We’d like to take a moment to address your concerns.
We’d like to start out by letting you know that Kiss Melons' entire packaging (header/netting/clip) is 100% recyclable high-density polyethylene (HDPE) #2 plastic. High-density polyethylene is one of the most commonly used plastics in the United States and creates no harmful emissions during its production or its use by the consumer. Nor does HDPE leak toxic chemicals into the soil or water.
Now you might ask, why do we even need packaging? We grow unique, Non-GMO melons that highlight flavor, as opposed to aroma (like most melons). Because of this distinction, we find it necessary to brand Kiss Melons. We want consumers to know that our product is unique in the marketplace, for reasons including quality, taste, and consistency.
Originally, we tried using Kiss Melon stickers but ran into obstacles, such as consumers swapping them with less expensive stickers/barcodes and stickers simply being removed or falling off. Both of these issues contributed to incorrect rings at the register by store personnel, which eventually led to frustrated retailers, some of whom threatened to discontinue their relationship with us. We love what we do, and we believe in our product. We didn’t want the sticker complications to affect our retail network or limit our customers’ access to Kiss Melons. The solution we eventually landed on is the current packaging.
Over the years, we have fielded many questions about the packaging and why it’s necessary. We promise that these questions, thoughts, and concerns are taken to heart, and we are always looking into new ideas.
Recently, we conducted research on biodegradable options for our packaging. What we learned is that biodegradable options produce significantly more fossil fuel emissions than plastic during their manufacture, resulting in a larger environmental footprint. Additionally, biodegradable options are discarded with regular trash and placed in landfills more often than recyclable plastic options. And biodegradable items may not biodegrade in landfills, due to inadequate bacteria, light, and water, which are all needed to facilitate the process. Recyclable plastic, used in our current netting, is more likely to be placed into a specific recycling container, which can then be repurposed into other products.
Being growers and farmers, we are huge advocates of the earth and honoring sustainability in everything we do, and we truly struggled with using packaging on our melons. We are currently researching “compostable” materials for our netting, which could be placed on a compost pile or broken down naturally in the earth.
Until we find the perfect solution, we hope that this explanation will help ease your concerns, and let you know that we respect the earth and our customers. We are always listening.